Product & Shop
925 Silver Architecture LOCKED
Ti F136 body + S925 face + platinum plating. Flatback design. 20+ interchangeable tops.
Product Design & Features LOCKED
S925 Silver & Titanium F136 — internal threading, flat labret design. Four key advantages: A. Implant-grade titanium body with mirror-polish finish; B. Internal threading for safe jewelry changes; C. Flat labret back for sleep comfort; D. CZ stone tops in S925/Titanium.
Material Tiers LOCKED
Material badges shown at 1:5 (H:W) safezone ratio for consistent alignment across all touchpoints.
SEO reference: Left — Silver/titanium jewelry close-up showing multiple hoop and stud variations at XS proximity. Right — Prime Grade Titanium product showcase grid with on-ear styling and retail pricing (75K–178K/pcs).
Material Comparison — Customer Education Infographic
Infographic content: Customer-facing material comparison used in SEO articles and Zalo education.
| Attribute | Titan F136 | Thép Y Tế 316L | Hợp Kim Mạ |
|---|---|---|---|
| Mức Giá | Từ 150.000 | Từ 39.000 | Từ 35.000 |
| Mẫu Mã | ★★★☆☆ | ★★★★★ | ★★★★★★ |
| Độ Bền | ★★★★★★ | ★★★★★★★ | ★★★★☆ |
Jewelry Care: Vệ sinh khuyên sau mỗi lần đeo — lau với khăn ẩm sạch, để khô nơi khô ráo. Hợp kim mạ có thể phai nếu tiếp xúc lâu dài với mồ hôi, hoá chất (dầu gội, sữa tắm, nước biển). Đây là lý do khuyên xỉn màu — bề mặt mạ Vàng/Bạch Kim mòn dần theo thời gian.Jewelry Types LOCKED
Studs (thẳng) · Hoops (vòng) · Iced Studs (đá) · Dangle (xích/thả) · Icon Studs (trơn) · Cuffs (kẹp)
Hoop Sizing & Titanium Features
SEO reference: Hoop product education: on-ear close-up showing slim hoop + stud pairing, with isolated product showing 3 key callouts — “Độ hoàn thiện cao cấp” (premium finish), “Thân thẳng, xỏ mới đeo ngay” (straight post, wear immediately), “Titan F136 an toàn tối đa” (maximum safety).
Collection Photography — Flatlay
Product flatlay style: neutral cream or pastel gradient backgrounds, scattered layout, sparkle effects. Left — Pink CZ collection (bows, hearts, butterflies, stars, chains). Right — Butterfly theme collection showing studs + hoop + chain variations. COCKSTOCK ♥PIERCING branded.
Content insight — “Floating product” format: Pastel gradient background (pink → lavender → mint) with on-ear circles and scattered product. This visual language is distinct from the on-ear photography and used specifically for Shopee/e-commerce product showcase and social media product drops.
Piercing Accessories LOCKED
Khuyên Giấu Lỗ (Piercing Retainers): Borosilicate glass labret retainers — transparent, nearly invisible on skin. 3 key features: (1) Thuỷ tinh Borosilicate siêu an toàn — safe borosilicate glass, (2) Dễ dàng giấu lỗ xỏ — easy to hide piercings for work/school, (3) Ngừa tịt lỗ — prevents hole closure. Shown at Forward Helix, Flat, and Lobe positions. “Trong suốt khó nhìn thấy” — transparent, hard to see. Product insight: This fills a critical market gap — Vietnamese students and office workers who need to conceal piercings.
Shopee Store LOCKED
Material Safety & Bump Prevention LOCKED
Material choice is directly linked to bump prevention. Nickel content in fashion alloy jewelry is the primary irritant causing post-piercing bumps. COCKSTOCK’s material hierarchy is designed to minimize complications:
Product USPs LOCKED
700+ SKUs across 4 material tiers. Direct-from-manufacturer sourcing for competitive pricing. Internal-threaded labrets with flat-back design as a proprietary comfort feature. Adjustable post lengths (6.5-8mm) for all ear thicknesses.
Jewelry Sizing Guide by Position LOCKED
From COCKSTOCK’s sizing guide article — size recommendations vary by piercing position:
Hoop Sizing (Slim Hoop) By position
Lobe 1/2/3: All sizes, best at 10-12-14mm (medium/large)
Cartilage (Helix etc): Best at 8-10-12mm (small/medium)
Conch & Flat: Best at 12-14mm (large)
Stud Sizing (Round Diamond) By position
Lobe 1, Conch, Flat: Best at 4-5-6mm
Lobe 2, Helix: Best at 3-4-5mm
Tragus: Small only — 2-3mm
Post Length (Labret) Downsize critical
Standard adjustable: 6.5-8mm. Ball end: 3mm. Steel 316L = external thread + round ball. Titanium F136 = internal thread + flat disc. NOT interchangeable between materials.
Shopee Product Naming PENDING
Phân loại sản phẩm — 6 Tier V2.2
Hệ thống phân loại sản phẩm COCKSTOCK theo 6 tier, dựa trên chất liệu thân (Post), chất liệu đầu (Top), và loại đá (Stone). Xem thêm giải nghĩa thuật ngữ tại Từ điển Khái niệm (Chapter O).
| Tier | Tên | Thân (Post) | Đầu (Top) | Đá (Stone) |
|---|---|---|---|---|
| 1 | Full Titan | Titanium F-136 | Titanium F-136 | CZ 5A & 6A |
| 2 | Full Thép | Thép 316L | Thép 316L | CZ 5A & 6A |
| 3 | Mix Titan-HK | Titanium F-136 | Hợp kim | CZ thường |
| 4 | Mix Thép-HK | Thép 316L | Hợp kim | CZ thường |
| 5 | Full HK cao cấp | Hợp kim | Hợp kim | CZ 5A & 6A |
| 6 | Full HK | Hợp kim | Hợp kim | CZ thường |
CZ 5A & 6A = Cubic Zirconia chất lượng cao, sáng và bền hơn CZ thường. Tier 1-2 và Tier 5 dùng đá CZ cấp cao. Xem thêm chi tiết tại Từ điển Khái niệm.